Cersaie amazed and fascinated by Hug collection

Scutigliani, Sales director at Ponte Giulio, "a project that is tailored to customer needs has proved successful".


"This year, taking part at Cersaie, has once again confirmed that our recent choices in terms of materials and colours are rewarding and also that style and functionality are a winning combination."

Adriano Scutigliani, Sales director for Italy at Ponte Giulio, comments on the company's experience at the International Exhibition of Ceramic tiles and Bathroom Furnishings, held in Bologna from 24 -28 September.

"We had excellent feedback in 2017 too", continues Scutigliani, "when we presented the hug collection. This year, not only have these results been confirmed, but we have discovered a great interest especially in the grab bars and their combination with trays and shelves, making them a fashion item. Grab bars are proving a success thanks to the new colours and finishes. New shades were in fact unveiled at Cersaie, which can be combined with any type of furniture (satin gold, rose gold, satin black nickel, satin bronze nickel and satin dark bronze). And for wood lovers, a grab bar made entirely of bamboo has been created, warm to the touch and to suit all environments, both public and private.

"As we have often said - says the Sales director of Italy at Ponte Giulio - now, even the housing sector is looking for exclusive ideas, able to combine design with safety. This was confirmed by the interest shown by the operators at the trade fair, which shows that hug is an innovative project and able to take care of those who choose these products for themselves, their families or their customers."

"Not only grab bars, " he underlines, "but the whole collection was a great success with visitors at Cersaie, with its furniture, washbasins, mirrors, shower trays in mineral composites and various types of seats. The latter, particularly aroused curiosity, not only because of their vaguely retro forms, but also for the different combinations of stool ( or seats with a back rest ), or frame. The seat and its back rest, in polyurethane, can be coral red, graphite gray or warm white, while the part of the frame in stainless steel can be in aubergine, copper, lime, satin stainless steel, gloss stainless steel, gray dots, red dots, white and now, also, satin gold, rose gold, satin black nickel, satin bronze nickel and satin dark bronze, for a multitude of combinations. Think of the beauty of a graphite gray seat on a pink or gold frame".

"The new wall units that are either fixed or moveable," he adds, " complete the hug collection and are worthy of attention, because in addition to their elegance, have the added advantage that, when replacing a sanitary item, they can be installed on an old system, but above all, they offer maximum height customization making the bathroom ready to use for any type of use or user.

Let's think, for example, of some tourist accommodation where we never know what type of guest will come. This type of product is a modern, functional and effective solution for any kind of guest. We will be moving from prototype to mass production as soon as possible because we have realized just how much interest was expressed at the show."